62. Forever Fierce | Dos and Don’ts of Apparel

Matt and Fern break down apparel sales in the affiliate from start to finish. Forever Fierce works with more than 500 independent gyms. They have solved most of the issues that affiliates have with selling apparel. How should we sell retail? Should we sell retail? How much stock should you carry? What should we charge? How many designs should we carry? How frequently should we order new shirts? Should we do more than shirts? Who does my designs? Who is in charge of retail?